Category Archives for "Announcements"

Chapter Announcements page for future and current members.

Awful Marketing

Back in 2001, I studied Internet Marketing under Tom Antion in his “Internet Butt-Camp” program. It was a good program for its time. I wanted to model his “Great Speaking” title by having something like “Great Marketing” or “Great Direct Marketing”. Something like that.

Instead, my S.O. (significant other) suggested I do something totally different. Something… “Opposite.”

So, instead of “Great”, I created something “Awful.”

Therein became my wonderful test-site called, “”. Continue reading

The Science of Testing

Do you test your headlines? In this case with email, “subject lines”?

This past month, the two best subject lines that got the biggest open rate were ‘Mara Glazer’ and ‘Tomorrow morning.’


I don’t know. But, that’s why you must always be testing to see what works and what doesn’t.

Often, I run Split Tests when sending out emails. Two weeks ago I sent an email out about Dan Kennedy’s new book with one subject line stating “Trust”, and the other with “Dan’s New Book.”

Guess which one out-pulled the other?

Should I keep you guessing? 🙂 Continue reading

What Makes You Valuable?

 One of the people who has made an incredible impact in my life is the late Jim Rohn. Every morning I watch or listen to a clip from him speaking on some great inspirational or personal development topic.

Take a moment to watch this short 3-minute clip of Jim talking about “What makes you valuable to the Marketplace?” Continue reading

Celebrating Freedom and Independence

[Video] – A fun video celebrating ‘Independence Day’ by the Muppets. 🙂

You know, the GKIC “USP” (Unique Selling Proposition) is “The Place where entrepreneurs seeking fast & dramatic GROWTH, greater CONTROL, INDEPENDENCE and SECURITY come together on a monthly basis.”

So, in keeping with today’s holiday, “Independence Day”, let me ask you this: Continue reading

Mini-me Invites Local Ambitious Business Owners to Get More Productive

Register for our upcoming ‘Enhance Your Marketing Performance’ / GKIC Local Chapter Meeting on 6/26 in Pasadena. Come hear entrepreneur/inventor Scott Evans speak on “How to Get More Accomplished in Less than 3 Days Than You Have in the Previous 3 Months.”


Dedicated to helping you multiply your income in 2012 (and beyond!),

“No BS” Craig

(626) 507-8228  Office


Meet ‘Action-Taker’ Scott Evans


My good friend Scott Evans will be speaking at our next ‘Enhance Your Marketing Performance’ meeting (powered by GKIC) on Tuesday, June 26th. If you’ve never heard of Scott Evans or heard him speak, here’s a brief audio where he introduces himself, some of what he’s accomplished, and a few ideas on getting more done fast.

If you would like to hear Scott speak, register for our upcoming meeting at

Make today a MONEY day!

Dedicated to helping you multiply your income in 2012 (and beyond!),

“No BS” Craig

(626) 507-8228  Office


The Benefits and Power of the Mastermind

A lot of new members have inquired about our Mastermind Group. Here in this short 10 minute video I explain several benefits to the ambitious entrepreneur that wants to really take their business to the next level. If it’s right for you, then see the instructions either at the bottom of this post, or at the end of the video

Question: “Is the Mastermind right for me?”

Answer: The Master mind is perfect for any Entrepreneurial Business Owner, Sales Professional, or Professional Practice Owner who…

  • Is eager to substantially increase income
  • Is eager to bend the business to facilitate personal and lifestyle preferences –to be its master, not its slave
  • Is willing to share ideas and experiences, and help other like-minded businesspeople
  • Values being part of a creative process
  • Practitioner of the “principle of slight edge” – a successful person always seeking improvement
  • Can be counted on to participate

In short, a great member for this group is someone who is entrepreneurial by nature, ambitious, and is committed to greatness by way of their business.

If this is you, get more information and download the paperwork at, then click “Mastermind”.

If you have any questions at all, please email Craig at


On Being Stuck…

If you’re at all “stuck” and not accomplishing all that you want right now, this email is worth reading. It will only take you a moment or two. 

I sent out an email on Friday about a special workshop I’m putting on with my friend Scott Evans. Below is an email I sent to several people who ‘raised their hand wanting to know more about it. Read it and see if it make sense to you.

We’ve got 4 confirmed members attending so far. I’ve got room for a few more if you’re interested. IF you are interested, click the link in the email to reserve your spot. All other details will be emailed to you later today or early tomorrow morning.

“No BS” Craig

— (Sent 10/3/11) Continue reading

On Psychological Manipulation

The other day I was watching Frank Kern’s “Video Black Box” course. One of the videos he broke down one of his most famous videos, “The Mysterious Stranger.”

What’s great about Frank is that everything (and I mean EVERYTHING) is done strategically right down to finest details. It’s all meant as, what Dan Kennedy calls, ‘Psychological Manipulation.”

Watch Dan Kennedy here explain it in more detail: Continue reading